VIBEcx Tech is all about emerging technologies that help link employee / company performance to your bottom line. Facial Recognition, Emotion Recognition. Imagine if you could measure your individual and teams’ performance in real time to see how they are affecting the guest experience.

faial recognition

Analyzing and Detecting Employee’s Emotion for Amelioration of Organizations

bognewpic3x2These days employees well- being is the most growingly pertinent and mandatory consideration in the modern workplace of any organization. Until recently, emotions were considered a forbidden topic in the working place. They were no person’s concern, and they had no place in business. They were not allowed to discuss it and those issues must always be left at home. Today, research on how emotions affect inventiveness, production, and profession success has put a jaunt on the subject. They are realizing that how well they elicit and sustain positive emotional states in their employees plays a major role in their organization’s victory or defeat. This is because emotions directly influence the five major sources of competitive advantage in today’s marketplace: Intellectual Capital, Customer Service, Organizational Reactivity, Production, Employee appeal and retentivity. By becoming more knowledgeable about how emotions affect the primary sources of competitive advantage, organizations can help their management team recognize the critical connection of employee’s emotions and then try to make it right before it affects the productivity. In this paper, the proposed approach to the problem of employee’s emotions are resolved by detecting their emotions using C#. At the time of entering into the organization, face of the employees are captured to analyze their emotions and stored in the database.

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How VIBEcx Improves The Customer Experience

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The Algorithms That Tell Bosses How Employees Are Feeling

thesciencefwslideEvery day, humans type out more than 200 billion emails, hundreds of millions of tweets, and innumerable texts, chats, and private messages. No one person could pick through even a tiny sliver of this information and stitch together themes and trends—but computers are starting to be able to. For more than a decade, researchers have been developing computer programs that can ingest enormous amounts of writing to try and understand the emotions stirred up by an idea or a product.

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Is Emotion Tracking the Next Big Thing?

Is Emotion Tracking the Next Big Thing? It seems we’re entering the age of emotion tracking. There’s been some activity in facial tracking and emotion recognition for a while. Particularly in advertising. But it’s never really been on a consumer level. Until now…

Written by Cate Trotter

Imagine if retailers had access to emotional data for every customer. How could they respond? If a customer entered the store feeling stressed, it could be that they are in a hurry or need something urgently. The retailer could recognize that emotion and send an assistant over to help them get what they need quickly. If a customer came in feeling sad, the retailer could send them a personalized offer to try and lift their mood. If a customer is tired they could open up another till or send an assistant over with a mobile POS system to stop them waiting around in-store. And if a customer is already happy it could be the perfect time to show them a new product they might like.

Or it might be that a retailer can recognize how a customer’s mood changes as they travel around the store. If they become annoyed when looking at a certain item it could be that it’s not in their size. This presents an opportunity for the retailer to send an assistant over who could offer to order the item in or transfer it from another store. Or the retailer could send an email to the customer enabling them to order that item online.

This also works if the customer grows happy in certain parts of the store. Retailers can pinpoint the products that lifted their mood and suggest other items they might like. It could provide insights into the ranges that people want to see and those they don’t.

Or it may be able to show retailers what works when it comes to store design. What are customers responding to – whether in a good or bad way? And it could help them know exactly when pressure points such as queuing start to impact on customer moods. How long a wait is too long?

Within a shopping centre or area with lots of stores, retailers could use emotion tracking to direct customers towards them. For example, if the customer seems to be tired a nearby coffee chain could ping them an offer or remind them they have their favorite product available.

Of course having access to the data is one thing. Customers would need to choose to share the data with retailers. The highly personal nature of data is one barrier to sharing it. Customers would need to see an extremely strong benefit in doing so.

Likewise, the thing missing from emotion tracking is context, which is key to understanding why customers feel the way they do at any particular time. As mentioned, facial recognition is an area that has been connected to emotion tracking for some time. And just this year Apple bought Emotient, an AI start-up that reads emotions by analyzing facial expressions, showing even tech giants are looking at the space. This area could lead into analyzing body language as well.

It could easily be incorporated into in-store mirrors and digital displays to let retailers track how customers respond to what they see. In turn this could help retailers change their adverts to resonate with certain groups of customers.

There could even be scope for retailers to provide in-store emotion trackers that customers can wear while they shop. They could then analyze the data and help guide customers on their purchases. For example, when clothes shopping they could see which colors or styles made the customer happier.

With so many potential applications, emotion tracking could be a key element of future retailing. After all, the role they already play in many purchases shouldn’t be ignored. And it may not be that long before retailers can harness them as well.

Read the entire article here>> 

 

 

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Emotion Recognition Like VIBEcx in Retail – the Next Big Thing?

Is Emotion Recognition Like VIBEcx in Retail the Next Big Thing?

WRITTEN BY TERRY LAWLOR

Remember the memory-erasing Neuralyzer in “Men in Black”? Or more recently, “Ex Machina,” the Oscar-winning story of a humanoid robot that uses emotional persuasion to outsmart humans and escape from the secluded home of its creator? While movies have been envisioning crazy, new technology for decades, some of those inventions are starting to become reality. From virtual reality and wearable devices to facial and emotional recognition technologies, these products and systems are changing the way we communicate, interact and conduct market research (MR) in several industries, most notably, retail.

One of the hottest areas of technology development in retail research is facial and emotion recognition. Understanding emotions is powerful in areas of research such as ad testing, but difficult to achieve. Facial expressions are linked to emotions, and research organizations have used human observation of recorded videos in retail settings to try to assess emotional response for years. Human assessment has many limitations, and facial expression recognition technology offers an opportunity to overcome some of these limitations, delivering a much greater level of insight about personal sentiment and reactions.

Organizations managing research programs and companies like VIBEcx in the retail customer experience space are using emotion detection technology to analyze people’s emotional reactions at the point of experience. This knowledge not only gives researchers a greater understanding of behavior patterns, but also helps predict likely future purchasing actions of that consumer.

The result? Remarkable insight into what impacts customer emotions, as well as valuable information that can drive better business decisions, resulting in improved product and service offerings and experiences.

Emotion detection software simply adds to the toolkit available to retailers who are looking to improve their customer experiences and create more effective advertising campaigns. It may further reduce the need for focus groups, but beyond that, it’s an addition, not a replacement. Such videos will, in most cases, be embedded into a survey, and additional information will be required to understand more about the shoppers themselves.

No doubt new applications of the software will emerge in both MR and customer experience disciplines – some of which will fly and some of which won’t. As with most advances of the last decade, emotion detection will find its place and help forward-thinking retailers add additional value to the services they provide to their customers. In turn, this will ideally help progress the retail space, helping retailers take their abili

Excerpt from his article on ChainStorage.com – READ THE FULL ARTICLE

Technology and Emotions

The world of emotion is blooming into myriad applications useful to businesses to better understand their customer, and even their own team members.  VIBEcx is a business SaaS that utilizes Ricard’s Affectiva platform to help improve the overall customer experience.  We’ve found that by measuring the overall VIBE in a business, you are able to improve it with actionable input.  This Tedx is intriguing to understand the data that is available.

 

Professor Rosalind W. Picard, ScD is founder and director of the Affective Computing research group at the MIT Media Lab, co-director of the Things That Think consortium, and leader of the new and growing Autism & Communication Technology Initiative at MIT. In April 2009 she co-founded Affectiva, Inc., where she serves as chairman and chief scientist.  Picard holds a bachelor’s degree in electrical engineering with highest honors from the Georgia Institute of Technology, and master’s and doctoral degrees, both in electrical engineering and computer science, from MIT. Prior to completing her doctorate at MIT, she was a member of the technical staff at AT&T Bell Laboratories. In 1991 she joined the MIT Media Lab faculty, where she became internationally known for content-based retrieval research, for creating new tools such as the Photobook system, and for pioneering methods of automated search and annotation in digital video. She is the author of the award-winning book Affective Computing, which was instrumental in starting a new field by that name. She has authored 200 scientific articles and chapters and also holds multiple patents. In 2005, she was honored as a Fellow of the IEEE.

 

Invest Southwest - 2018

VIBEcx Selected to Present at Venture Madness 2018!

Venture Madness 2018 Presenting Companies Announced

It’s official and we’re honored! VIBEcx has been selected to the final list of presenting companies at Venture Madness 2018 in Phoenix, competing in the SAAS Launch division Jan 29-31. There were 58 companies applying in this category.

The 7 finalists in our SaaS Launch division are the following companies:

  • Hivemetric, Arizona
  • JANIIS, Utah
  • LoyalStream, Arizona
  • NewLAW Technologies, Arizona
  • Persosa, Arizona
  • Translucent, Utah
  • VIBEcx, Utah

 

They call it ‘venture madness,’ wherein twenty-seven companies will present for a chance to be crowned Venture Madness Champion Invest Southwest, in partnership with the Arizona Commerce Authority, today announced the final list of companies scheduled to present at the 2018 Venture Madness Conference. Formatting for the annual conference has changed for this year resulting in a new, one-day format of a live pitch competition from companies representing four categories: Saas Launch, SaaS Scale, Hardware Tech and Deep Tech. One winner from each category will receive a $10,000 cash prize for their business and a chance to take home an additional $10,000 grand prize.

The one day conference will include keynotes from Rei Carvalho, Founder and CEO of Emailage, Jerry Coleman, Co-Founder and Co-CEO of OfferPad and Todd Davis, former CEO of LifeLock. The conference will kick off with a networking reception on Monday, Jan. 29, 2018, with the pitch competition taking place on Tuesday, Jan. 30, 2018 at Galvanize Phoenix.

“We are excited for the caliber of talent and innovation represented in our finalists this year,” said Nate Mortensen, Invest Southwest’s 2018 chair. “There are a lot of new faces in the competition including more representation from surrounding states – more than any previous year. The formatting change will be a refreshing pace for attendees while also making it a more accessible event for investors both locally and on a national level.”

Finalists in will pitch live in concurrent competitions with a winner selected in each category. The winners will then go on to present a second time with an overall Venture Madness Champion crowned at the close of the conference. Categories and criteria for this year’s competition can be found here. To register or learn more about the event please visit the Venture Madness website. Event sponsorships are still available, please contact  contactus@investsouthwest.org for details.  Follow the latest Venture Madness news on LinkedIn, Facebook and Twitter.

About Invest Southwest

Invest Southwest is the premier organization for connecting investors with the best and brightest ventures in the region. In addition to providing valuable information on topics important to the investment community, Invest Southwest offers year-round opportunities for investors to connect with emerging growth companies. Its signature event, Venture Madness, is a unique competition presented in partnership with the Arizona Commerce Authority. Venture Madness pits thoroughly vetted, emerging startups against each other in a competition to crown the champion of champions. Visit InvestSouthwest.org for more information.

The Phoenix Business Journal published an article on the announcement of the Venture Madness 2018 companies and guest speakers. Click here to access the PBJ article.